Page 121 - Bamboo-strip Jewelry craft
P. 121

OPPORTUNITIES:                                                         THREATS:

          Bamboo is the most sustainable natural material                        The silvers are vulnerable to splitting due to the
                                                                                 thickness required for the jewelry craft.
          It has a great vogue and has gained a respectful place
          with other present-day materials. It has a notable ability
                                                                                 Craft artisans battle to preserve age-old traditions
          in domestic as well as international market. The
                                                                                 and techniques in a fast-paced, mechanized world.
          expectations of bamboo are increasing considering the
                                                                                 Numerous artisans are leaving the craft businesses
          wide prospects of industrial processing of bamboo.
                                                                                 and moving to cities for better employment cities
          It has the potential to create a sustainable ecosystem                 as they are not able to earn the expected income.
          involving positive effects on artisan’s employment,
                                                                                 Handcrafted items are losing their relevance in
          environment and designers.
                                                                                 contemporary markets as they are unable to rival
          Expanding utilization of plastic and its substitutes in                with machine-made products.
          fashion jewelry are threatening the environment, which
                                                                                 The craft suffers from a fragmented value chain
          eliminates human power jobs extensively. Bamboo-strip
                                                                                 and weak infrastructure, and are unattractive
          jewelry not only demands human resource but also
                                                                                 livelihoods sources for younger generations.
          reduces carbon footprint significantly.

          Quilled bamboo strip jewelry is an unexplored market
          space. It can be produced without much infrastructure
          thus every woman in rural areas can make bamboo
          jewellery at home without needing much investment. If
          men can generate income through agriculture and other
          businesswomen can likewise earn through handicrafts.
          This combined effort and earnings of the family
          members ultimately increase their lifestyle and generate
          more cash stream in the economy. Not only that, but
          this industry will also uplift the image of our cultural
          heritage to the worldwide community.




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