Page 5 - EMG Brochure Web

In 2011, Chest Heart & Stroke Scotland sought to find a new

publisher to assist in spearheading an aggressive new strategy
to maximise the potential in both the sales and profitability of
their long standing Christmas card business.

The key to achieving this ambition was to source a publisher

that encompassed both innovative design capabilities, along
with excellent customer service, that delivered finished
products to the required high standard.

After careful consideration, CHSS formed a partnership with

the Elle Media Group which has proven to be a huge success

and their business has grown from an income of £66,000

to £250,000 in 2016. This partnership continues to

flourish and has even lead to launching new product ranges,

such as their Everyday greeting card range, growing the
potential for their business even further.

Chest Heart and Stroke Scotland
Jay Hogarty, Retail Director

5 5

EMG Range 2019 Text v6.indd 5 05/12/2018 13:14