Page 85 - التسويق السياحى (1)
P. 85
- Edgell, D.L. (2002): The 10 Ps of Travel, Tourism and Hospitality
Marketing, Best Practices for International Tourism Development for Rural
Communities, IOWA Life Changing, IOWA, USA.
- Elnahrawy, A. (2010): Marketing Terminologies, Education Commerce.
In: https://kenanaonline.com/users/Education-
Commerce/posts/143554. Accessed on: (02/05/2018).
- Eraqi, M.I. (2007): Egypt as a Macro Tourist Destination: Tourism
Services Quality and Positioning, International Journal of Services and
Operations Management, Egypt, 3(2).
- Farris, Paul. W et al. (2010): Marketing Metrics: The Definitive Guide to
Measuring Marketing Performance, 2nd Edt., Upper Saddle River Pearson
Education Inc., New Jersey, USA.
In: www.commonlanguage.wikispaces.net/Market+Share. Accessed
on: (17/10/2011).
- Gates, L. P. (2010): Strategic Planning with Critical Success Factors and
Future Scenarios: An Integrated Strategic Planning Framework, Technical
Report, Acquisition Support Program, Software Engineering Institute,
Carnegie Mellon University, USA.
- Harrel, C.D. (2008): Marketing Connecting with Customers, Chicago
Edition Press, USA.
85
