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Safety Education

SAFETY CHAMPION
ELIZA SMITH, VAIL MOUNTAIN, COLO.

With the huge number of skier/rider visits Vail Mountain
sees each day, the resort doesn’t hesitate to enforce compli- STOP SUFFERING WITH LOUSY LIGHTS!
ance with Your Responsibility Code. But the Vail Mountain
Safety Team (VMS) is intent on minimizing the need With conventional metal halide and high pressure sodium lamps you’re replacing bulbs
for interventions, and they have just the person to lead
the charge. and ballasts all the time. Maintenance can cost more than electricity! Snow-Bright™
Eliza Smith—a member of VMS team and this year’s fixtures have a 100,000 hour lifecycle … more than half a century for most ski areas!
NSAA Safety Champion—oversees a comprehensive com-
munity outreach program that has expanded safety aware-
ness from the slopes at Vail to living rooms and smartphones Exceptional clarity for slope
throughout the community and across the country. lighting with 85% reduction in
Among the projects Smith coordinated last season was operating electricity and 95%
a “Know the Code, Win a GoPro” raffle that drew hun- drop in “in-rush” current. The
dreds of entrants, many of whom might not have otherwise only lighting with the Snow-
given much thought to the rules. She partnered with the Bright™ spectrum that refracts
local newspaper to reinforce to the community VMS’s com- through the snow surface so
mitment to safety, publishing the names of the raffle win- you use less light and get better
ners as well as the number of weekly safety violators. She visual acuity!
A member of Vail’s Mountain Safety Team, Eliza Smith is this year’s was the driving force behind the resort’s Safety Month cam-
NSAA National Safety Champion. Smith has worked hard to expand
VMS’ outreach to the community and beyond. paign, coordinating a safety scavenger hunt, working with
the ski patrol to arrange a Flight for Life helicopter landing Great for tubing parks and
X-Country tracks where
demo, and interfacing with the Vail Valley Medical Center lighting requirements are less
to set up a helmet demo booth that gave out more than 35 UPGRADE substantial, but safety and
helmets and raised hundreds of dollars for helmets for local enjoyment are essential. With
schoolkids. TO THE a color rendition index (CRI)

ONLY exceeding .95, colors are sharp
and clear. Designed for the
Heated Ski Lockers “ELIZA’S RE-IMAGINATION OF HOW TO REACH harshest winter conditions from
GUESTS WITH VAIL’S SAFETY MESSAGE HAS LIGHTING -40°F and 150mph winds!
GREATLY CHANGED THE FACE OF VAIL MOUNTAIN
SAFETY.” STEVE CLARK, ASSISTANT DIRECTOR OF EXCLUSIVELY

• Lock-in your customers MOUNTAIN SAFETY, VAIL. Won’t freeze over with snow
and ice like LEDs which can
DESIGNED shut down night operations.
FOR SNOW LEDs don’t generate heat on
• Payback in one season Smith designed “I Know the Code” buffs for the VMS the surface to shed snow and
staff and as a reward for guests who demonstrate safe ski- VENUES. ice. Some towns and cities have
ing/riding. She also pushed to ensure that guests contacted been forced to replace new LEDs

• Differentiate your resort for unsafe behavior understand the element of the Code with old type incandescent bulbs
they violated. because of this serious issue!
“Eliza’s re-imagination of how to reach guests with Vail’s
• Worldwide market leader safety message has greatly changed the face of Vail Mountain
Safety,” said Steve Clark, the resort’s assistant director of
mountain safety. “She has made outreach the foundation
of VMS, changing interactions with guests from reactive to SOLVE THE
• Increase resort profitability
proactive, and envisioning safety as something that encom- PROBLEM WITH
passes all parts of a guest’s experience.” VISIT OUR WEB SITE AT
info@steurerpacific.com
WWW.ULTRATECHLIGHTING.COM
(201) 784-1233 | PO Box 566, Closter, NJ 07624-0566

64 | NSAA JOURNAL | SUMMER 2017