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Events
NSAA 2018 WINTER CONFERENCES
& TRADESHOW PREVIEW
BY EARL SALINE, NSAA DIRECTOR OF EDUCATION PROGRAMMING
LEARNING, NETWORKING, AND SHARING IDEAS—these are all Risk & Safety
themes central to the NSAA Winter Conference & Tradeshow. Sessions at the Western and Eastern shows will highlight
To be held January 16–18, 2018, at Snowbird, Utah (Western examples of using your website to educate your guests
Conference), and January 30–31 at Mount Snow, Vt. (Eastern about safe skiing and riding, as well as an Employee
Conference), these regional shows will bring forward the best Safety session that will address Occupational Safety and
practices, trends, and central issues facing areas of all sizes. Not Health Administration reporting updates and strategies for
only will you hear from your peers and other industry experts, managing OSHA investigations.
there will be time to network, and get a first-hand look at the
newest products from NSAA suppliers. Operations
Featuring area managers and industry experts, session Operations-specific sessions will focus on terrain parks and
topics will include the following: expanding the recreating and activity options for your guests
to enjoy your area. In addition, the Western show will also
Model for Growth & Conversion have a session specific to Alcohol Tobacco Firearms (ATF)
Several sessions will focus on the best practices for driving inspections and reporting related to avalanche explosives,
trial and conversion including NSAA’s Updated Model for and another addressing strategies for working through the
Growth Cookbook, where you’ll learn the best practices National Environmental Policy Act (NEPA) process.
areas are using to bring in (and keep) new participants;
Leveraging Partnerships and Influencers, focusing on how to Registration for the Eastern and Western Winter Conference
find the right partners and advocates to increase the reach of and Tradeshows is now open. Visit nsaa.org to see a list of
your program; and Community Outreach Programs, which scheduled sessions and register. We look forward to seeing
spotlights community-driven programs that are successfully you there!
bringing new skiers and riders to their local areas.
NSAA WINTER SHOW SPONSORS
Marketing & Communications 1RISK – Use it Anywhere… and Access Your Data from
The world of marketing is constantly evolving. Expert market- Everywhere
ers will share the trends and insights you can act on this season AXESS – RFID Designed for North American Resorts
to maximize your reach and effectiveness. Check out sessions on Doppelmayr – Upholding a Tradition of Excellence
for 125 Years
Understanding the Current Market, Small Data, getting your
Leica Geosystems – Know Your Snow
Marketing Mix just right, programmatic advertising, how your
Leitner-Poma of America – We Move People
Food & Beverage operations impacts your guest overall experi-
Liftopia – #1 in Online Lift Ticket Sales
ence, and the legal risks hidden in your marketing efforts.
PistenBully – The Number One Around the Globe
PNP Supply – Simplicity. Strength. Longevity. Success.
Human Resources PRINOTH – For Perfect Pistes
It is no mystery that staff is hard to come by, and the chang- Safehold Special Risk – Celebrating over 50 Years in
ing environment for businesses isn’t making it any easier Partnership with the Ski Industry
even if you hire them. A variety of sessions will cover this TechnoAlpin USA – The Snow Experts
topic, including Modern Workplace and Employment Law, Ultra-tech™ Lighting – Light Up Your Profits
Leadership Development, and Recruiting and Retention. Wiegand Sports GmbH – Experience the Best
60 | NSAA JOURNAL | EARLY WINTER 2017