Page 11 - APPD - Something's_Brewing_Jan_Feb23

www.beveragestandardsassociation.co.uk
Vol.28 | January/February. 2023

Espresso Machine Focus

Automatic or Semi-Automatic
Semi-automatic espresso coffee machines are sometimes preferred by experienced Baristas who like to
have control over every coffee shot they create. In simple terms, to make a coffee you turn the Group
switch on until the desired quantity of espresso has been expressed, then you turn the switch off.

With an Automatic machine, there are usually 5 buttons which electronically control the amount of water pushed
through the coffee, plus one for dispensing hot water for tea.
Space
Before you go any further, consider where you wish to locate your machine. We would recommend where
possible positioning the machine to face your customers as they approach the buying position as this helps sell
coffee as well as promote the high standard of everything else you offer.

Bear in mind that it may be worth altering the space you have to ensure the machine you decide on is the best to
suit your business. It is important that you consider.

1. Width and depth of the machine AND Grinder (with knock out drawer if applicable).
2. Height of machine AND Grinder (with knock out drawer if applicable).
3. Access to steam arm (e.g., if machine is in corner with only one steam wand)
4. Space to pour milk into coffees etc
5. Power and water availability
6. Drainage/waste facility if possible

Weight – some espresso machines are heavy e.g., a 3-group machine, with an on-demand grinder will weigh in at
approximately 140Kg. Thus, a strong counter is necessary to support it.

Style
This is where the buying becomes more fun. Traditional espresso machines have for many years been industrial
in appearance with stainless steel box like styling.

More and more espresso machines have broken this mould, some with excellent success and others which may
only appeal to limited locations.

It is important to visualise each machine on your coffee service counter to see which style will fit and hopefully
enhance your interior presentation and the ‘coffee’ message. Looks at colours, size, whether retro or modern,
how appealing.
Pedigree Price
Once again there are an excellent number of espresso machine Your coffee machine is likely to be the
manufacturers and though originally from Italy, Espresso Coffee engine of your business, playing a major

Machines are now made across Western Europe. The danger is part in making your mark on customers and
in selecting one from the other is that price can often direct driving them and profits into your business.
buyers away from good and into what we would call “The Coffee Try to look realistically at your demand
Suppliers”, who will provide the training and support necessary expectations and consider the style of
to ensure their machines produce professional results and machine what would work best with your
therefore reflect well on their equipment. staff, premises/brand image etc..

Click for a full list of Espresso MachineSuppliers