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M erry Days & Holly Nights
EEXECU IVE SU ARY
2018
CContents
SUMMARY
INTRODUCTION: YEARS IN REVIEW 1
MISSION STATEMENT 1
GUESTS 2
EMPLOYEES 3
$$ 4
APPENDICES
ANALYTICS 5
2019 PROPOSED SCHEDULE 6
MEMORIES 7
ADDENDUM 9
The purpose of this document is to illustrate the immense success and paralleling growth that the
holiday event series of Squaw Valley | Alpine Meadows has experienced over its three years of
operation & to outline the key initiatives and steps, based on observation of the noted trends, planned
to sustain and fuel this trajectory for years to come.
