Page 138 - Design in Nature

No industrial design
can compete with
nature. No robotic hand
can match the flawlessly
functional creation of a
human hand.

Then these ideas are reviewed and, from among them, the most functional
and aesthetic is selected for production, after which details of feasible
production are studied.

First, a scale model of the product is made, which transfers two
dimensional ideas into three dimensions. After further refinements, an
actual size model of the product can be constructed. All of these processes
may take years. During this time, the model is also experimented with and
tested for user friendliness.
A new design introduced into the market is naturally first evaluated by

its appearance by consumers. In general the primary factor in the sales of a
product is appearance, i.e. shape, colour, etc. and second, functionality.