Page 48 - Strategic Management

Strategic Management 10 Strategy Implementation

10 Strategy Implementation

The implementation process can also be thought of as having several parts.

1. Resource planning and the logistics of implementation. The process will address the problems of the
tasks that need to be carried out and also the timing of them. There may need to be changes in the mix
of resources required to implement the strategy and decisions will need to be taken about who is to be
responsible for the changes.
2. The organisational structure may need to be changed, eg, from hierarchical to matrix or from centralised to
decentralised.
3. The systems employed to manage the organisation may be improved. These systems provide the information
and operational procedures needed in the organisation. It may be that a new information management
system is required to monitor the progress of the strategy. Staff may need to be retrained or new staff
recruited.

10.2 Contingency view
An alternative approach reflects systems concepts and a contingency view because it recognises that there is an inter-
relationship between four major components.

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