Page 15 - drive a2b march 2020 web
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hitchhiking as the new black.    drivers to show identification, have   So we're in a proper pickle now.
                                     GPS on the vehicles and have proper
        We run profanity filters over our   commercial passenger insurance.  Let's stop this game of "taxi, not taxi",
        social media channels and pull                             and call it what it is.
        down comments that are personal   On face value rideshare was a great
        attacks. Generally, I love a good   idea.                    Rideshare operators are
        debate on social media - it helps us                         offering the exact same
        see the whole industry picture. But   Peak hour congestion jams are full of   services as taxis and should
        for the first time we have removed   single occupant vehicles all heading   have the same safety
        and banned people from our social    in the same direction, and rideshare's   requirements.
        media channels because we will not   original premise was that a group of
        tolerate messages that say these   people travelling to the city at 8am   There is a very good reason that then-
        victims are at fault.        every day from, say Glenroy, could be   premier Jeff Kennett mandated that
                                     matched together to share a car with
        I genuinely feel for the rideshare   the "driver" being reimbursed by the   all Melbourne cabs should be yellow.
        operators out there who are doing   others for fair costs.   All we are asking is that the almost
        the right thing and are offering good                      110,000 drivers accredited in Victoria
        services, who are building a business   What actually happened was the   invest in their businesses. There is no
        in this increasingly difficult industry.   "drivers" got to the city and rather   cost barrier to entry - you need a car,
        We have met with many who share   than parking and trotting off to an   a driver's licence, $76 for a driver's
        our frustrations and who want to do a   office job, they went trolling for   permit and $55 for your vehicle's
        good job.                    another job, then another, another   accreditation, and then you're in
                                     and another. A full day of ridesharing.
        But the rideshare model as it stands                       business - a gig economy dream job.
        is severely lacking in proper thinking   And that's the day that ridesharing   It's a bitter pill for the taxi industry,
        around how it delivers a safe service   became a taxi service.   for those who stumped up hundreds
        to the general public, and the ongoing   Unfortunately the Victorian regulator   of thousands of dollars to start their
        release of bandaid fixes isn't enough.
                                     wasn't watching. Fancy apps, glitzy   businesses, and now find themselves
        Uber and Ola have just released a   international marketing, a bottle of   in gig culture.
        new pin system, which riders must   water in the backseat and a promise   No consideration was given to the
        provide to the booked driver before   of peak hour congestion busting had   commercial viability for taxi, hire cars
        the journey can start. A simpler option   them rushing to legalise these "taxi,   and rideshare operators. Unsavoury
        would be to just brand the vehicle,   not taxi" services.   pro move forward.
        put tamper proof cameras in, require
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