Page 5 - The 2020-Spring and Summer Magazine_FINAL

In tough times

we deliver

NOTHING PREPARED US for the COVID-19 virus shored up inventories of critical maintenance items
and the associated crisis that came along with it. All to lessen customer delay and inconvenience. Our
of a sudden, the world had changed and our normal Service Department immediately reassigned staff to
paradigm had been eternally disrupted. create a glove-laden team of concierges to pick-up
and deliver expertly sanitized loaners, complete with
But as I am drafting this message, I realize we were plastic wrapped steering wheels and shift knobs.
more prepared than I’d initially assumed, thanks to
our entire Braman Motorcars team. Similar to that Our Sales Department expanded on-line sales
battery operated bunny that just keeps on going, or capabilities and at-home/office test drives so clients
a disciplined army that knows no barriers or rivers it need not come to the showroom, resulting in less
can’t cross, the Braman team rolled up their sleeves foot traffic and contributing to a safer shopping
and went into overdrive at a level never before seen to experience. Our marketers got the word out quickly
maintain the normalcy of a World Class Experience. and efficiently across all media—be it broadcast,
social, or digital—and Club Braman expanded the
Within each department, as if following a pre- Business Network for the benefit of both member
written game plan even when there was none, businesses and our club members.
team members erected safety precautions to
protect customers and each other, practiced social For our customers, I am proud to say that the team
distancing, and came up with ideas to serve our here at Braman Motorcars remains more ready
cherished clients by expanding existing services to and capable than ever to meet and exceed your
conquer this new challenge. expectations. For that, I am forever grateful to the
Braman team, and humbly thank you for choosing
Examples abound; like our facilities staff who Braman Motorcars for all of your automotive needs.
immediately installed nearly four dozen hand
sanitizers and maintained continuous wipe-downs Thank you all.
throughout the dealerships. Or our parts department
which anticipated shortfalls in the supply chain and

But as I am drafting this

message, I realize we were
more prepared than I’d

initially assumed, thanks
to our entire Braman
Stephen Grossman Motorcars team.
General Manager | Braman Motorcars

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