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Snapchat’s strength is in its appeal to younger audiences, and that many of its users visit the platform multiple times a day. LinkedIn is the number one platform when it comes to B2B social media marketing - known for connecting professionals.
PROTECT YOUR COMPANY’S REPUTATION
When it comes to navigating the world of social media marketing, you must always protect your company’s reputation. People can often be fearless online and will share whatever is on their mind. You must learn to manage how you’re represented and perceived on social platforms. Incorporating a few easy tactics will help keep your reputation in a good place.
Reviews and comments are inevitable – whether good or bad. Ways you should be engaging with these interactions include:
1. Delete offensive/distasteful comments immediately.
2. Respond to the occasional question in the comments section to engage with your customers.
3. Respond to Reviews (Good & Bad).
30 Golf Business Canada