Page 5 - WOM SUMMER 18-19

CONTENTS

6

THIS ISSUE SUMMER 2018/19

6 THE PEOPLE BEHIND ON THE 48 THINKING ABOUT
THE LEADING DERMAL 3D CBCT IMAGING?
FILLER COVER CBCT imaging experience from
going to gold
16 GOING TO GOLD Dr Steve Cross. he dental industry in Australia
GRAND PRIX NEXT GENERATION 50 TOXICOLOGY AND going to gold has become increasingly
2019 Australian Grand Prix. 3D PRINTER from $14,900 ALLERGOLOGY OF T competitive. Multiple
Limited time only.
26 DURABILITY OF A DENTAL PLASTIC 2019 AustrAliAn GrAnd Prix Preview practices are popping in every
MATERIALS
suburb, universities are swelling
LOW SHRINKAGE BY Prof. Dr. Dr. Franz-Xaver with students, patients are still
TEGDMA/HEMA-FREE 10 Reichl, LMU Munich. 16 reluctant to visit their dentist and
RESIN COMPOSITE everyone is looking for an edge
SYSTEM IN CLASS II 54 NEW NSK R&D CENTRE to find new clients, keep their
RESTORATIONS. WOM takes a look at business and grow their practice.
the new centre. So, what differentiates you from
38 HOW TO BENEFIT FROM the practice down the road and why
TODAY’S RESIDENTIAL 60 ADVERTISE WITH would someone seek you out? How
MARKET VOLATILITY WORD OF MOUTH would they find you? What sort of
Understanding the Current experience would they have when
market conditions. they enter your practice and what
incentive/reason do they have to see
46 VOICE SEARCH FOR you again?
LOCAL BUSINESS These are the questions Word of
Living in a voice activated Mouth Magazine asks itself before
54 your shoes and trying to find the
society. GrandPrix_FEATURE_WOW.indd 118 13/12/2018 12:23 pm GrandPrix_FEATURE_WOW.indd 119 13/12/2018 12:23 pm every edition. Putting ourselves in
answers to your patients’ needs.
In posing these questions, we also
came to realise the need for our
38 better cater to your needs.
magazine to evolve. It needed to
For this reason, Word of Mouth has
moved to a completely digital platform,

2 WORD OF MOUTH SUMMER 18/19 WORD OF MOUTH SUMMER 18/19 3