Page 18 - Global EM Granola Best Practice Book - Draft Version 24
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1. Granola in Global Emerging Markets:
1.4 Competitor Overview – 4 local H&W Brands
Emerging Markets have seen significant growth in
local Health & Wellness Brands that offer ranges of
“healthier for you” foods including Granola
Despite being independent they all have a similar
look and feel
EM Granola
being driven by
Vivo – Chile & Peru
Health and Wellness range local regional
with cereals, granola, trail brands that
mix, drinks, and biscuits cater to
regional local
tastes
Tosh - Columbia
Health and Wellness range
with cereals, granola, trail
mix, drinks, and biscuits