Page 6 - 98 Crowley Street, Zillmere | Place + Karen
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Marketing Recommendations
Method of Sale and Timing
The timing and methods used to sell the property will have a
major bearing on the results achieved.
Auction
A great way to tie it all together is to auction the property and
create a three or four week timeline. I am confident there will be
enough interest in the property to warrant holding an auction
onsite and making the bidders compete for the property.
Price
During an Auction campaign, no price is advertised. This opens
up the market, ensuring that all potential buyers see the
property and that no potential buyers are excluded;
Offers
Throughout the campaign, offers prior to Auction are
encouraged. If an offer is taken prior to Auction, it will be on a
cash/unconditional basis, with the cooling off period waived.
Buyer’s are informed that offers must be presented in this
format for the property to be sold prior to Auction;
Motivation
An Auction conveys a sense of urgency to sell the property, and
the motivation to sell within a fixed time frame. With the
amount of choice currently in the marketplace, this positions the
property as one which must be inspected before others, as there
is an ‘end date’ to possible negotiations.