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HAPPY TAILS FUNDRAISER! See page 3 for details

Newsletter
March 2021

Every Animal Should Enjoy Life!

Contents

• Happy Tails Fundraiser Details........3
• Happy Tails: Success Story ...............4
• 2020 Pet Adoptions Set Record ....5
• Contact Us/Hours of Operation.....5
• Pet of the Month: Available for
Adoption .............................................. 6
• March Meow Madness ....................7
• Become a Monthly Donor............... 8
• Volunteering with EASEL ................8

New for 2021:
EASEL’s Online Store

Fresh off a record-setting year in
2020 for cat and dog adoptions (see
page 5 for more information), EASEL is
kicking off 2021 on a high note, with a
new venture that will help both EASEL
and the general public at the same Spotlight on Our Volunteers:
time: an online pet supply store and
pharmacy. Our Grant Team
Launching later this quarter, the
online pet store will feature a wide
rande of products, including AAFCO*- significant impact, especially during a year
labeled regular and prescription pet Non-profit organizations as a whole when the shelter was significantly limited
food from leading pet food companies are reliant on external funding in order to in terms of public interactions and other
for all life stages (senior, adults, puppies finance their continued operations – EASEL fundraising efforts.
and kittens); pet treats; nutritional is no exception. And like many other non- Over the years, EASEL’s grant writing
supplements, such as probiotics and profit organizations, EASEL’s grant writing team has secured funds for the shelter’s
vitamins and hip, joint and dental team plays a vital role in this process. Their spay/neuter programs, funding for “bottle
care supplements for older pets; flea accomplishments and efforts largely go baby” fosters (neo-natal babies, especially
medication; heartworm preventatives; unsung, but their contributions to the work kittens, that require specialized care) and
and training supplies. that EASEL does are immeasurable. helping community residents with funding
All proceeds from the online pet In 2020, the grant writing team was for veterinary needs.
store sales will contribute toward responsible for successfully securing more One of EASEL’s newest initiatives, which
food and care for shelter animals. The than $40,000 in grant monies to support the grant team successfully received
supplier will ship the products directly various EASEL programs. While it is “a funding for in 2020, has been transporting
to the buyer for convenience. drop in the bucket of the overall shelter animals to our shelter from external sites
“There are always a few dogs and operations” as grant writer Joe Tyrrell – and not just high-kill shelters in New
cats at the shelter who need special explained, the funds they bring in had Jersey. EASEL has increased its efforts to
prescriptions, and this allows us to
Continued on page 2
Continued on page 7

EASEL News March 2021 1