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Student Handbook 2019 International Program Thai-Nichi Institute of Technology
Course Description

IBI-101 Fundamental Economics 3(3-0-6)
Prerequisite : None
Corequisite : None
Basic economic concepts, allocation of resources, supply and demand, goods,
elasticity, differentiate perfect competition versus monopoly, understand government’s
role involving taxation, subsidies, government intervention, microeconomic analysis of
consumers, firms, markets, income distribution, macroeconomic analysis of national
income, employment, inflation, money.

IBI-103 Principles of Marketing 3(3-0-6)
Prerequisite : None
Corequisite : None
Introduction of marketing, concept of marketing, basic concept of 4P’s, product
planning and development, how to set up product’s price, marketing online, role of
advertising, integrated marketing communication and current marketing situation.

IBI-104 Operations Management 3(3-0-6)
Prerequisite : None
Corequisite : None
Components of product and service’s production, location planning, facility
layout planning, product design, work design process planning, operations process analysis,
production standards, forecasting, production planning and controlling, quality control,
inventory management, decision making on various production problems.

IBI-106 Business Mathematics 1 3(3-0-6)
Prerequisite : None
Corequisite : None
Real number, set of real number, operation of real number, exponential function,
polynomial function, type of equation, linear equation, quadratic equation, inverse
function, application of mathematics in problem solving, factorial.