Page 17 - EBAE 2018 Test
P. 17

EOSTA B V (NETHERLANDS)
“True Cost of of Food” campaign which calculates and communicates the hidden costs of of our food system Nature & More is the “trace and and tell” trademark and and online transparency system of of Eosta Eosta – where ecology meets economy Eosta Eosta is is Europe’s leading distributor of of fresh organic fruits and and vegetables GMO-free pesticide-free and and free free free from artificial fertilisers The company can tell the the story of individual growers and and and provide full transparency on on their commitment and and and impacts on on on the the planet and and and and its people Through Eosta’s website social media and and packaging approach a a a a a a a a a a a a a a wealth of information is communicated directly to to consumers consumers By doing so Eosta empowers consumers consumers to to make informed purchasing decisions Last year Eosta launched the the the True Cost of Food initiative It promotes the the the principle that food food prices should reflect the the the true cost cost of food food including hidden environmental and social costs Recently Eosta teamed up with various thought leaders from the public private and financial sector fin in in a a a a a a a a a a True Cost Accounting pilot which is expected to to to contribute to to to a a a a a a a a a a a more level playing field in in in in in fin the market market a a a a a a a a a a a a market market that includes natural and social capital in in in in fin its profit & loss definition Contact: Michael Wilde monique mooij@eosta com Website: https://www eosta com/ Social
Media:
Jury’s Verdict
The Jury commended this company for its its multi-faceted engagement with its its suppliers in in in developing countries Their core feature is an an accounting system that provides transparency of of the the true costs of of food In this way the the company monitors manages monetises and markets sustainability throughout
the whole supply chain www ec europa eu/environment/awards #CircularEconomy #EUgreenBiz 17





























































































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