Page 72 - DaaS - Selling Cisco Powered Desktop-as-a-Service with Citrix

Supporting Student Notes:

Workspace is the key.

Emphasize full breadth of Cisco’s capabilities from DC to the Branch, from Nexus Switch to ISR.
Emphasize Collaboration and Video applications in addition to standard apps (Office) and customer Home Grown apps.
Emphasize mobility and BYOD

To win the workspace, leverage Cisco’s sales community.
1. Cisco Pilot (AM, SE, PSS)
- Provide DaaS desktop
- Test customer apps in Cloud
- Challenge: Create DaaS Use Cases

2. ISV pilot apps
- Many Partners will become Integrated Software Vendors to provide Business App Stores