Page 35 - PowerPoint Presentation
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Sales Messaging
The sales conversation in cloud opportunities is often very different than the normal feature,
function, benefit and price conversation that is often times typical in a traditional hardware
sales opportunity.
• Lower initial cost to Lower Total OPEX vs. • Predictable IT Costs
implement Cost CAPEX used within operating
budgets
• Mid market access to Access to Business • Heavy focus on
enterprise functionality New Growth business outcome
vs. technology
Solutions