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Or “I can retire my quota selling CPE/Managed Services”

On-Premise                                                Managed Services                  Cloud Services

• New deployment options                                  • Strong growing                  • Market Transition
   (hosted, SaaS) outpacing                                  market
   traditional CPE                                                                                 • Market estimates that by
                                                                 • Still good growth with              2015, up to 50% of
     • CPE 12% CAGR                                                  private cloud                     solutions could be in the
                                                                                                       cloud
     • Managed Svs 27% CAGR                               • Scalability
                                                                                            • Natural ‘next-step’
     • Cloud/Hosted 41%
                                                                                                   • Subset of the ‘hosted
• By the end of 2014, 40%                                 • Typically, customer                        services’ market
   of Enterprise IT spend                                    still owns assets
   was Opex                                                                                        • Keep the customer!
                                                                 • Customers don’t want
                                                                     to own assets anymore  • Best of ‘all’ worlds

                                                                 • Customers want out of           • Sell CPE as required
                                                                     software
                                                                                                   • Sell public cloud services

                                                                                                   • Manage their private
                                                                                                       cloud

                                                                                            • Market Differentiation

© 2012 Cisco and/or its affiliates. All rights reserved.                                    Cisco Confidential  72
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