Page 105 - INC Magazine-November 2018

Inc. 5000 InSIGHTS
When did you knoW you hen did you knoW you
W
n n
needed a reorg?eeded a reorg?eeded a reorg?

advice from the founders of america’s fastest-growing private companies. As toLd to KAte RocKwood

h h
“I started the Gold- “The engineering
man Sachs 10,000 team came to us
Small Businesses with ideas to
program, and it improve the user
stressed that we experience of our
had to work on our website. But we’re
business, not in it. not tech experts;
But that felt impos- we couldn’t quickly
sible! We’d schedule assess which ideas
strategy meetings, were phenomenal.
and they’d get That’s when it was
crowded out by clear we needed
tedious tasks. I’m a to reorg.”
control freak, but —
as we grew, there amy norman
just weren’t enough Co-founder and
co-CEO,
hours in the day. Little Passports
We finally reorged (consumer products
into two teams, and services)
with two managers 2018 Rank No. 1,387
who report up to GRowth 341%
Revenue $23.6 MILLIoN
the co-founders.”
—
BetSy mikeSell h
Co-founder and CEO,
Beddy’s (consumer “People started
products and services) asking things like:
2018 Rank No. 270 ‘Who do I request
GRowth 1,817% time off from?’ and
Revenue $4.8 MILLIoN ‘Who’s my direct
report?’ and ‘Who’s
h on my team?’ And
they were frustrated
“Staff members that I didn’t have
didn’t want to come immediate answers.
to me first, but they It was hindering our
didn’t have anyone culture, and that
else to go to when meant it was time
a client requested to change.”
something out —
of scope. So teams kory StevenS
were consistently Co-founder and CEO,
delivering more Taft (consumer
products and services)
work than we were 2018 Rank No. 56
paid to do. Now GRowth 4,795%
that we have a clear Revenue $5.7 MILLIoN
hierarchy, people
aren’t grinding out
that extra work or
sweeping it under
the rug.” h
—
ali grant “when we didn’t have much staff, everyone naturally
Founder and CEO,
Be Social did a bit of everything. we reached our breaking
(advertising and
marketing) point during our busiest season last year, when I saw
2018 Rank No. 542
GRowth 926% leader ship handling customer calls. I realized I could
Revenue $3.5 MILLIoN
hire someone a lot less expensive for the small tasks
while those leaders helped grow the business—but
only if we gave people clear roles to own.”
Rankings and data
are taken from the —
2018 Inc. 5000: michael moran
Growth is calculated Founder and CEO, Private Label Extensions (consumer products and services)
from 2014 to 2017;
revenue is from 2017. 2018 Rank No. 278 GRowth 1,776% Revenue $4.2 MILLIoN

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