Page 53 - INC Magazine-November 2018
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                                                                           AIRBnB
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                                                                                        Here’s a trend no one likes: For the
                                                                                        past few years, nearly one-third of
                                                                                        adults between the ages of 18 and 34
                                                                                        have reported living with their parents,
                                                                                        according to Pew Research Center —
                                                                                        making it the most common living
                                                                                        arrangement for that age group. It’s
                                                                                        not hard to understand why. In places
                                                                                        like San Francisco and Denver, Trulia’s
                                                                                        data reveals, a one-bedroom apart-
                                                                                        ment’s cost has jumped 30 percent
                                                                                        or more in the past five years. “Rent
                                                                                        growth is just completely decoupled
                                                                                        from income growth,” says Andrew
                                                                                        Collins, CEO and co-founder of Bunga-
                                                                                        low, which offers a solution. Bungalow,
                                                                                        currently operating in seven U.S. cities,
                                                                                        is an Airbnb-like platform that makes
                                                                                        it easy to find roommates or to rent out
                                                                                        one’s apartment—thus, potentially,
                                                                                        bringing more units on to the market.
                                                                                     Previoius sPread: vincent Fournier/trunk archive; this sPread From leFt: courtesy ZiPline; tom schierlitZ/trunk archive
                                                                                        Especially when you consider that all
                                                                                        renters come prescreened, unlike
                                                                                        those on, say, Craigslist, where any
                                                                                        stranger you agree to live with or
                                                                                        sublet to could turn out to be a dead-
                                                                                        beat (or worse). For homeowners, it’s
                                                                                        a turnkey way to turn a family apart-
                                                                                        ment into income, without the need to
                                                                                        interview for tenants or fears they’ll
                                                                                        trash the place. (Bungalow supplies
                                                                                        weekly cleaning.) Airbnb has been
                                                                                        criticized for driving up rents by
                                                                                        incentivizing owners to take units off
                                                                                        the rental market, but, says Collins,
                                                                                        Bungalow will have the opposite
                                                                                        effect: “For homeowners who don’t
                                                                                        want to be part of the problem,
                                                                                        we’re able to say, ‘Hey, we’re the easy
                                                                                        button.’ ” —JEFF BERCOVICI
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