Page 8 - marketing plan-converted
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Value Chain Analysis:
SWOT ANAYLSIS
Strength
✓ Strong Direct Sale.
✓ Reliable suppilers.
✓ Loyalty in Employees.
Weakness
✓ Product Standardization
✓ Weak in marketing
✓ Warehouse is far away from showroom and manufacturing units.
✓ New taxation policy .
Opportunities
✓ Local economy and population is growing.
✓ Online platform are booming.
Threats
✓ There is a competition in online platform.
✓ New technologies developed by the compeitiors.