Page 17 - Merchant Ebook

Enhanced Pricing &
4. Margin Controls

It might sound like stating the obvious but control of the end
user selling price is the single most important factor in driving
margin for your business. You know yourself which products
you need to have competitively priced and which ones are
less sensitive. The ability to make special offers and quantity
breaks while ensuring business rules are not broken are key
components to any merchant system.

Some key features to watch out for:

Customer Pricing Lists

Your system needs to be able to handle the wide
variety of pricing mechanisms that you have on offer
to your customers. The vast majority of systems
easily handle price bands and customer specific
price lists but in many cases, you need to be able
to offer a variety of ‘deals’ to your customers –
category/group discounts, quantity break discounts,
fixed price date ranged offers, aggregate discounts,
rebates, price matrices etc. You need to have full
confidence that your system will honour all your Intact - Your Definitive Guide to Merchant Software
promised prices, rebates and discounts whether the
order is entered via a trade counter operator.

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