Page 8 - 2019 Forum CE Brochure
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BREAKOUT                                                FRAUDSTERS’ TOOLBOX: TARGETING THE ELDERLY


                      SESSIONS                                                Mike Burke, Sr. Robbery and Crisis Management Consultant


                                                                              Senior citizens are a top target for scam artists. Financial crimes against seniors are
                                                                              becoming more rampant in the age of social media. In Mike’s breakout, he’ll explain the
                                                                              different ways fraudsters target seniors, teach you to recognize unusual account activity
                                                                              and give you tools to educate your senior cardholders.
                        PERSONAL GROWTH IN THE
                                    BANKING INDUSTRY

                           Shawn Meighan, Vice President of                   MARKETING SHAZAM BOLT$ FOR GREATER
                                   Learning and Development                   CARDHOLDER ADOPTION

                                                                              Barb Hanson, Marketing Specialist + David McClurg, Product Manager
            Growth opportunities are plentiful in the banking industry for
        those willing to invest time and effort in career development. Your   Imagine how much more effective your fraud prevention program will be when your
        success depends on your aptitude for developing knowledge and         cardholders join forces with you to keep a close eye on their debit cards. This is all possible
        skills, a positive attitude, your ability to work well with others and   with the SHAZAM  BOLT$  mobile app. To increase engagement among your cardholders,
                                                                                              ®
                                                                                                     ™
         your ability to adapt to change. Shawn will explore opportunities    you need a solid marketing plan along with expert guidance and a marketing toolkit. Get
        to broaden your industry knowledge and acquire skills, leading to     direct access to SHAZAM marketing and product experts for insights on how to successfully
                               a long and rewarding career in banking.
                                                                              market this powerful mobile app to cardholders, increasing adoption and usage.


                              THE ART OF SALES AND                            COMMUNITY BANKING OUTLOOK: OPPORTUNITIES

                                          RELATIONSHIPS                       AND RISKS IN 2019

            Tim Luger, Managing Director of New Business                      Bruce Hopkins, Head of Enterprise Processing Strategy +
                                                                              Janet LaFrence, Head of Enterprise Core Strategy
         It’s often said that everyone is in sales, even if it’s not in your job
            title. This theory is based on the idea that every member of a
        team helps others understand what they do, which contributes to       Details coming soon.
         the success of the business. Consider your front-line staff. Every
         interaction with an accountholder is meaningful and affects how
            your accountholders conduct business with you in the future.      THE JOYS OF OUTSOURCING YOUR MERCHANT
          For those of you who’d like to have more opportunities in both      PROGRAM
              business and in your personal life, join Tim to learn tips and
        techniques for connecting with others and growing relationships.      Speaker to be announced

                                                                              Details coming soon.

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