Page 8 - 2019 Forum CE Brochure
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BREAKOUT FRAUDSTERS’ TOOLBOX: TARGETING THE ELDERLY
SESSIONS Mike Burke, Sr. Robbery and Crisis Management Consultant
Senior citizens are a top target for scam artists. Financial crimes against seniors are
becoming more rampant in the age of social media. In Mike’s breakout, he’ll explain the
different ways fraudsters target seniors, teach you to recognize unusual account activity
and give you tools to educate your senior cardholders.
PERSONAL GROWTH IN THE
BANKING INDUSTRY
Shawn Meighan, Vice President of MARKETING SHAZAM BOLT$ FOR GREATER
Learning and Development CARDHOLDER ADOPTION
Barb Hanson, Marketing Specialist + David McClurg, Product Manager
Growth opportunities are plentiful in the banking industry for
those willing to invest time and effort in career development. Your Imagine how much more effective your fraud prevention program will be when your
success depends on your aptitude for developing knowledge and cardholders join forces with you to keep a close eye on their debit cards. This is all possible
skills, a positive attitude, your ability to work well with others and with the SHAZAM BOLT$ mobile app. To increase engagement among your cardholders,
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your ability to adapt to change. Shawn will explore opportunities you need a solid marketing plan along with expert guidance and a marketing toolkit. Get
to broaden your industry knowledge and acquire skills, leading to direct access to SHAZAM marketing and product experts for insights on how to successfully
a long and rewarding career in banking.
market this powerful mobile app to cardholders, increasing adoption and usage.
THE ART OF SALES AND COMMUNITY BANKING OUTLOOK: OPPORTUNITIES
RELATIONSHIPS AND RISKS IN 2019
Tim Luger, Managing Director of New Business Bruce Hopkins, Head of Enterprise Processing Strategy +
Janet LaFrence, Head of Enterprise Core Strategy
It’s often said that everyone is in sales, even if it’s not in your job
title. This theory is based on the idea that every member of a
team helps others understand what they do, which contributes to Details coming soon.
the success of the business. Consider your front-line staff. Every
interaction with an accountholder is meaningful and affects how
your accountholders conduct business with you in the future. THE JOYS OF OUTSOURCING YOUR MERCHANT
For those of you who’d like to have more opportunities in both PROGRAM
business and in your personal life, join Tim to learn tips and
techniques for connecting with others and growing relationships. Speaker to be announced
Details coming soon.
shazam.net/forum 7

