Page 24 - Q2 GI/J&J Newsletter, 2019

Brand Activations – J’s Baby Mega Restage

INSPIRATION

INSIGHTS

*Initial response from Consumers, Carrefour,
GI/J&J (Sales & Merchandisers) and Promoters
few days after the implementations.

“The customers really like the
packaging as well as the
additional range on the bath.” “The claims on the packaging

–(GI/J&J) Promoter is an added benefit.”

–(GI/J&J) Promoter

Promoters help us a lot, total of

11 baby has been sold in
Carrefour Shindigha
“Colorful packaging stands out
–GI/J&J KAM
and brings curious customers.”
“The new item looks good and
–Carrefour Section Manager taking more of my shelf space.”

–Carrefour Department Head

“My daughter likes the cartoon
character for kids range.”
“Effective claims helps us to
–Carrefour Customer
promote the products.”

–(GI/J&J) Promoter

“Packaging is good and will do
well on shelves.” “Have seen customer

–Carrefour Bawadi Supervisor engagement with kids range,
Hopefully it will do great.”

–GI/J&J Area Manager
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