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2.9 Konsep Dasar Kuantitatif ....................................................................... 40
2.9.1 Pengertian Kuantitatif ..................................................................... 40
2.10 Pengelompokan Data .............................................................................. 41
2.11 Teknik Pengumpulan Data ..................................................................... 43
2.12 Populasi dan Teknik Sampling ............................................................... 44
2.12.1 Populasi ........................................................................................... 44
2.12.3 Teknik Sampling ............................................................................. 45
2.13 Slovin ...................................................................................................... 47
2.14 Skala Likert ............................................................................................ 48
2.15 Structural Equation Model (SEM) ......................................................... 48
2.16 Partial Least Square (PLS) .................................................................... 50
2.17 PLS-SEM ................................................................................................ 50
2.18 SMART PLS .......................................................................................... 55
2.19 Penelitian Sejenis ................................................................................... 57
BAB 3 METODOLOGI PENELITIAN ............................................................ 66
3.1 Pendekatan Penelitian ............................................................................. 66
3.2 Populasi dan Sampel Penelitian ............................................................. 67
3.3 Metode Pengumpulan Data .................................................................... 68
3.3.1 Observasi ......................................................................................... 68
3.3.2 Survei .............................................................................................. 68
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