Page 121 - engage workbook
P. 121

Verbal summaries during meetings should be reinforced by
                                              a written summary as soon as possible after any meeting –
                                              preferably the same day.
                                                                                                               video


               CC Notes clarify  the  shared  understanding  and  confirm  the  next  steps.  They  are  a
               powerful collaborative tool that promote agreement and help avoid misunderstandings.  CC        learn
               Notes provide a reflection point and an opportunity to check for various biases including
               confirmation bias, availability bias and groupthink, before moving forward.


               •  The  tone  should  be  informal  and  littered  with  phrases  such  as  “you said”;  “we   toolbox
                   discussed”; “you explained”; “we agreed”.

               •  Try not to mention your service offering and if you must - because you discussed it at
                   the meeting - do it towards the end.

               •  Respond quickly to demonstrate that this conversation is important to you. If you meet
                   in the morning, try to send the CC Note by the end of the same day. The next morning
                   at the latest. By the end of the day following, you’ve lost a large part of the impact.


               •  Keep it short, but personal. If a lot of topics were discussed, restrict your note to the
                   key points and ask the buyer to add anything of significance that you omitted.




















































                                                                                    © engage universe limited  116
   116   117   118   119   120   121   122   123   124   125   126