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“However, I got to travel around and see the country with the great help from
Bruce's son, Maurice. Birger now breaks his silence and jokingly asks.
“And what about the caste system?
“I don’t know. It seemed impossible for me to see how the caste system worked
in practice. But it is not my job to be a guard of morality. I look at the country as a
whole. I didn’t think about the negative back then, and I sure don’t do now. I view
the country, our next expansion for our company, to be a wonderful country full
of opportunities.“
“So, fond memories of the country shaped your view of it and that’s why you
want to expand so rapidly?“ Birger asks.
Gustav gets up with his coffee cup in hand, as he treads back and forth with his
face in deep thought, while sipping.
“The reason I would like to talk to you today, is that in addition to positioning
KRÄSEN aggressively in India, I am in the process of gradually moving my entire
huge private art collection to India, and that means I am going to stay in the
country most of the time for the next few years from now.”
Birger nods, as Gustav continues. “For the past few years, my orders have all
come from Asia. Singapore, India, Thailand China, Hong Kong has all become the
new epicentre business as well art trading. If there is a painting that they like,
they outbid everybody. Sotheby’s, the great auction house, are having many top
clients from Asia.” He takes a sip of his coffee and continues:
“It has been very attractive and very lucrative to say the least. Usually when I sell
in the west I have to spend a long time negotiating an agreement with auction
houses and auctioneers in place, I am after 30 years simply very tired of it as it is
a slow and expensive process.
Birger interrupts his flow. “It is completely understandable that you are tired of
it, but to relocate…” Says Birger; uneasy about the idea that Gustav may be on his
way to a permanent move to India is not exactly what he had expected.
Birger continues with a scowl that reveals his disappointment.
"My temporary contract as CEO of KRÄSEN expires in half a year, if you travel
then what?”
With an assertive hand motion, Gustav strikes out with his hand.