Page 35 - WTM Industry Report
P. 35
World Travel Market 2017 Industry Report
Greece
The Greek tourism industry has seen a bumper year in 2017, and the prospects for 2018 are also positive.
Research among the travel trade found that 48% of respondents are looking to talk to Greek exhibitors at WTM London with 83% of them expecting to sign contracts.
Furthermore, 38% predict their company will do more business with Greece in the coming year, while 35% plan to have business conversations
with Greek companies this year.
Greece was also popular among members of the trade when it came to their own holidays this year, as it was in the top three destinations for breaks of ve nights or more, alongside Italy and Spain.
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