Page 39 - WTM Industry Report

World Travel Market 2017 Industry Report
The Tunisian National Tourist Of ce in the UK estimates that numbers will reach 30,000 in 2017, and will more than double in 2018 to 65,000.
As soon as the FO advice was lifted in July, British tour operators such as Thomas Cook started selling holidays to Tunisia again.
The consumer con dence is mirrored among those in the travel trade.
When asked about which destinations they were planning to have business conversations with, 10% said Tunisia.
Those buyers were then asked if they
would sign contracts with Tunisian exhibitors and 77% said yes.
Furthermore, 82% of those quizzed in the trade survey said the tourism industry has a responsibility to support countries that face external pressures, such as Tunisia, Turkey and Egypt.
The Tunisian National Tourist Of ce will be at WTM London with the message that “Tunisia is open for business again”.
It is working to reassure travellers, and developing marketing plans with trade partners to highlight
Tunisia’s attractions, such as its wintersun credentials, well-being centres, sightseeing and niche markets.
Tunisia has more than 700 miles of coastline along the Mediterranean; almost 800 hotels; and 10 internationally designed golf courses.
• Tunisian National Tourist Of ce stand at WTM London: AF575
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