Page 19 - Employee Handbook - China
P. 19
MMR STRATEGY
Global preferred partners
GOAL
to all of the top 25 CPG manufacturers
WHO ARE WE Food, drink, personal and household care experts
It’s what we currently do, it’s what we want to do, it’s where we have to be the best
We help our clients make products with real purpose and meaning
WHY - going beyond liking to deliver truly coherent experiences
Globally credible; Sensory branding Sensory at our core;
big enough to deliver, experts; leveraging the power of
ensuring products and
sensory to create
HOW expert enough to excel packaging are perfectly perfect products and
‘Brilliant not big’
in-tune with their brand. packaging
‘The last 5%.’
A culture
Connecting
Proactive
where each
SUPPORT method and automation & video, delivery development clients with individual can
Efficiency,
Innovation;
Story-telling,
client
their
thrive and
tech
agility
sparkle
reach their
mindset
consumers
potential
FOUNDATIONS Marketing Creating an environment
for informed conversations,
strong points of view and
regular client connection
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