Page 3 - Employee Handbook - China
P. 3

OUR VALUES








                                               We live and breath FMCG


                                               We’re passionate about leveraging the opportunities
                                               presented by sensory led approaches








                                               Beyond the obvious is our daily pledge

                                               We tailor research to specific clients issues, pushing
                                               towards insight (not information)







                                               We fuse sensory science with robust consumer data,
                                               at the forefront of driving change and advancement


                                               We stand for well designed proper research – not false
                                               economies.








                                               We seek maximum value from client investments –
                                               thinking outside the box

                                               We translate research findings and insights into
                                               commercial implications







                                               We build strong and authentic relationships with clients
                                               beyond the project


                                               We’re open to challenge and prepared to break the
                                               status quo







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