Page 135 - Advertising Annual 57
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  DIGITAL ADVERTISING
1 Cindy Marie Habana, art director Mike De Candido, writer
Ryan Spelliscy, chief creative officer Andrew Hobbs, Flame artist Michelle Czukar, editor
Eggplant, music company
Mark Zibert, director
Raquel Rose, agency producer
Adam Damelin, music producer
Joan Bell, production company producer
Sam McLaren/Janice Rebelo, post-production producers Sons & Daughters, production company
Alter Ego/Panic & Bob/Smith, post-production companies J. Walter Thompson Canada (Toronto, Canada), ad agency The Hospital for Sick Children, client
“Just Another Day” 2:49
“At this moment, battles, victories and losses take place at the Hospital
for Sick Children. This short film brought that fact to life and changed potential financial donors’ perspectives in the process.”
2 Craig Ferguson, art director
Allan Topol, writer
Paul Wallace, executive creative director
Cosmo Campbell, chief creative officer
Kevin Asis/Andrew Rolfe, Flame artists
Jeff Poremba, editor
Grayson Matthews, sound design
Reuben Segelbaum, project director
Ryan Bourret/Julia Morris, agency producers
Amanda Lariviere, visual effects producer
Fort York VFX/Rooster Post, post-production companies DDB Toronto (Toronto, Canada), ad agency
Jordan Gracey, Volkswagen Canada, client
“Rear View Camera” :15
“We open on an empty country road. We hear the sound of a car
approaching. Suddenly, a VW Jetta drives backwards across the screen. A super appears, reading ‘Rearview Camera with 6.5-inch display.’”
3 Jessica Decter/Tyler Gonerka, art directors Samantha Mindich/Emily Salas, writers
Adam Calvert/D’Arcy O’Neill, creative directors Adam Chasnow, executive creative director Ralph Watson, chief creative officer
Owen Plotkin, editor
The Now Corporation, editorial company
JSM Music, music company
Chris Woods, director
Jamie Slade, integrated producer
Deb Drumm, executive integrated producer
Darrin Ball/Mino Jarjoura, production company producers Hungry Man/Plus Productions, production companies CP+B Boulder (Boulder, CO), ad agency
Kraft Heinz Company, Stove Top, client
“Off the Menu” :55
“When people hear ‘stuffing,’ they think Thanksgiving. But why should
a dish so delicious be restricted to one day a year? The Stove Top enthusiast Artisanal Hipster rebels against his forefathers because he thinks eating stuffing just on Thanksgiving is a little too mainstream. The launch spot ‘Off the Menu’ features a couple who quickly discovers that, sometimes, the food you want isn’t necessarily the food you order.”
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