Page 16 - 2016 Fayetteville AR Livability
P. 16
“Having Startup Junkie, Hayseed, afTothrtehAeDrkUaavnnidisvaeasrnsOditryBaaol rafbnAadrrkaVaPinsrusyaaoslrHCisetnotreyr
the Innovation Hub and the U of A
together ensures creative collisions
between talent, capital, and existing
business can happen naturally over
a cup of coffee or a cold beer.”

Jeff Amerine, Founding Principal, Startup Junkie Consulting

Beth Hall Photography Fayetteville first earned the “College Avenue is the Avenue corridor will experience
League of American Bicyclists’ backbone of Fayetteville,” a tremendous amount of new
Bicycle Friendly Community Clark says of the busy four-lane investment as other retailers look
designation in 2010. highway. “We want to create to capture some of the customers
destinations on College that that Whole Foods will bring to
people can walk, bike, or drive to, College Marketplace on a daily
and for more than one purpose.” basis,” Garrison says.

The College Avenue plan THE MOVE FOR PUBLIC ART
includes sidewalk and street
tree improvements and a While the city works to
flyover bridge that has already beautify College Avenue,
contributed to development. the Chamber partnered with
The flyover played a key role Fayetteville High School for
in attracting a Whole Foods students to create a public
Market, which will anchor mural annually for five years.
College Marketplace, a sprawling
shopping center filled with retail “We see public art as a way to
and restaurants. tell our story from the minds of the
younger generation,” Clark says.
“Whole Foods has always
considered Fayetteville an Fayetteville’s commitment
important market for its to tradition, technology, and
brand,” Jeff Garrison, partner redevelopment has helped it
for developer S.J. Collins become the fastest-growing city
Enterprises, says. “The city’s in Arkansas, according to a 2015
investment in the College U.S. Census Bureau report. Its
Avenue flyover and Masonic latest initiatives have the potential
Avenue traffic signal created to fuel even more growth.
the perfect location.”
“The city’s vision for
Whole Foods and College Fayetteville and, more
Marketplace, which Garrison says importantly, its work to
is now 100 percent leased, will make that vision a reality, is
likely bring even more business remarkable,” Garrison says.
to the surrounding area. “Our experience in Fayetteville
has been unmatched.”
“I anticipate that the College

14 Fayetteville
   11   12   13   14   15   16   17   18   19   20   21