Page 26 - BRAND BOOK FIXAPROST
P. 26
f Product positioning
1 choice in 2 line treatment:
st
nd
• Preservative-free Latanoprost/Timolol Fixed Combination
• For patients insufficiently controlled with monotherapy
• By keeping ocular surface integrity
• The second part of the strategy is to convinced patients to switch for
a PF LTFC who have same efficacy than others fixed combinations with
better tolerability.
product 1 Line 2 Line
st
nd
treatment treatment
Monoprost®
Fixaprost®
f 26
