Page 18 - EXTERNAL Service Offer overview for distributor use 5.0
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‘Manufacturer Page’ Support
Digital Resale Support Service
Take a look at any motor manufacturer’s website and its dealers’ websites. All are co-ordinated
with the same content, campaigns and have the same ‘look and feel’. The reason is to provide a
website visitors with confidence that they are viewing the website of an approved dealer of the
manufacturer.
For a distributor selling industrial products, the same result can be achieved by having a
‘Manufacturer’s Page’ set up for their key/strategic suppliers. All the necessary content to
populate the page will be provided by Sandvik Coromant (available in 20 languages).
The content (images and text), webpage schema and branding specifications make up the
support. It is the responsibility of the distributor to maintain/update the Manufacturer’s Page when
informed that updates are available (even though these will be infrequent).
Sandvik Coromant requires that its Manufacturer Page has to be given approval before
publication takes place.
Manufacturer Page resources:
1 Logotype downloads
2 Colour swatches & colour references
3 Icon downloads
4 Applicable trademarks
5 Images
6 Co-branding guidelines
Advantages
-correct branding develops confidence and increases likelihood of sales conversion
-avoid time requesting or re-creating Sandvik Coromant logotypes and images
-full consistency with Sandvik Coromant’s brand guidelines
Request Process
a) Contact your appointed Sandvik Coromant Support Engineer
b) Sandvik Corormant responds with the resouces indicated above
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