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Why digital mar at helping you i
ere are a few reasons out there why digital marketing is a lot bet though some businesses prefer to stick to the traditional models of up and survive in the changing business world. ere are a lot of s marketing became popular and had to adapt to the changes of bus A few of the reasons why digital marketing is better at helping you able to reach, the cost of marketing and the interaction with your
rough the online gateway you are able to reach a lot more peopl uct to. If you put your ad in the newspaper, only people who are re them will be interested. However, if you use online marketing suc a much larger, more customized group of people.
Digital marketing costs are a lot less than traditional marketing. thing doesn’t look right or you want to make a change you are pay are done digitally, you are able to make changes in an instant. If y change without having to discard any marketing materials.
Di erent social media outlets and website enhancements such as b directly with their customers. If you want to release a new product with the release date earlier to see what people think. However, wi with customers until you see them face to face and you cannot rep would take weeks to get feedback and receive a response.
TOP 3 BUSINESS CHALLENGES TODAY
WEBSITE - Do you have one?
Do you think you can have the word out about your company to your customers without having a website? ink again! e rst thing that your customers look for when nding a business is an easy to use and an appealing website. is lets them know who you are and the also get to form an opinion about you as a business, so rst impressions are extremely important. A study conducted by Harvard showed that it takes consumers anywhere from 50 to 500 milliseconds (up to half a second) to form an opinion about your website. You can download our FREE e-Guide on how to develop an e ective website.
One major reason that consumers look for a well developed website is reliability and trust. It is very easy to get scammed on the internet, especially with more elaborate schemes showing up everyday, on top of that if consumers have any doubt in the legitimacy of your company, they would rather just not deal with you, feeling that they are better safe than sorry.
Are you a Marketing Monger?
Another major problem that small businesses face is being overwhelmed by the vast amount of marketing mediums available and which ones to focus on. Businesses may feel that all marketing will generate leads and sales however, if those mediums are not being utilized to their full potential, you are not able to show consumers strong, well thought out marketing strategies. What you want to do is gure out what marketing mediums are most useful to attracting your target audience. Is it social media? Email marketing? Newspaper ads? As long as you are able to nd the medium and utilize its full potential, even one marketing channel may be more suf- cient.
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