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NEW NORMAL

COURAGE!

Using the style chosen by Emil Bauer + Söh-
ne takes certain personality, talent, inspiration
and courage. Those „Söhne“ (a German term
for sons) have already become grandchildren
Alexander and Martin Bauer. Their distinctive
labels entertain and also respond to the po-
litical situation. With their optimistic or even
comedic mood, they bring about the associa-
tion that there must also be a cheerful, funny
and fresh wine inside. ble, funny and they say a lot about them…
When you go to France for wine, it is really and they are finalists in the category of the
worth it to stop for a day in Palatinate in Ger- all-German Design of the Year competition!
many at the Bauers, at the Anselmanns (here, Jindra Kadrnka or Filip Mlýnek, both untamed
however, very traditional labels without a re- (and very talented) elements in our Czech and
volution) or for organic wines at the „secret Moravian wine scene, can put themselves into
imperial council“ von Buhl or Friedrich Becker. it with such fantastic energy. It should just
But to the Bauers: Their labels are unmissa- gush out of their labels! ƅ

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