Page 35 - Inbound Logistics | April 2017 | Digital Issue

The 10 Most Powerful The 10 Most Valuable

Logistics Brands Logistics Brands
1. UPS 6. Union Pacific 1. UPS 6. McLane
2. Royal Mail 7. CSX 2. FedEx 7. Poste Italiane
3. MTR Shenzhen 8. FedEx 3. JR 8. LaPoste
4. Deutsche Bahn 9. Deutsche Post 4. DHL 9. CSX
5. Norfolk Southern 10. CN Railway 5. Union Pacific 10. CN Railway

than 100 children the chance to walk Eyebrows were raised, however, making TNT Express the fastest-
out with Liverpool Football Club’s when FedEx was subsequently allowed falling brand this year. Profitability
players. Though there is a risk that this to acquire the business. In a significant has been weak for years, but brand
move will reduce FedEx’s awareness decision, the EU’s general court ruled value remained high on optimism that
scores, the goodwill gesture may that UPS’s rights of defense had been the picture would change. Time and
improve recommendation and scores infringed, opening the door for UPS to optimism have now run out for TNT
for governance and CSR measures. sue for damages. Express, and even FedEx may find
FedEx and UPS have been embroiled UPS, though understandably maximizing value a challenge.
in disputes over their controversial frustrated, may have dodged a bullet. Royal Mail is another poor performer,
takeover bid of Holland’s TNT Express. FedEx acquired TNT Express for down 21 percent year on year. Royal
In 2013, EU anti-trust authorities US$1 billion less than the previous Mail’s troubles go beyond the Brexit
blocked UPS from acquiring the agreed price, and over the course of referendum. Its share price has dropped
business for US$5 billion over concerns 2016 the brand’s value plunged. Brand consistently from September 2016 and
about market dominance in Europe. value is down to US$810 million, now stand at a near all-time low.

April 2017 • Inbound Logistics 33