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02 BRAND GUIDE LINES & 1. Slogan, Vision, Mission Statement 25 // 98
STRATEGY 2. Our Promise
3. Our Magical Triangle
4. Brand Guidleines
02/2 OUR PROMISE
BECAUSE OUR LEVEL OF SERVICE
IS THE KEY TO SUCCESS.
TO HELP How can we maintain it?
1. BY understanding the distribution
channel (segment) we are serving
SERVE OUR 2. BY analyzing its NATURE, challenges
CUSTOMERS’ and constraints
NEEDS 3. BY providing the correct tailor-made
solution
AROUND THE
WORLD 24/7
365 DAYS.

