Page 13 - BB_Mar_2019

47 percent and 28 percent, respectively, would be
buying a home for the first time. Since only 4% of
Seniors reported plans to buy a home, not enough
data are available to reliably estimate the share
that would be first-timers.

Logo Design Based off Fonts: Michroma and Montserrat
Logo Usage

Use logo with tagline except in cases where tagline is incorporated elsewhere on the same page/view
Do NOT change any part of the logo, icon, typography or color. Recreating or altering the logo in any way is unacceptable.
Do NOT alter the scale, proportion, color, or configuration of the logo in any way.
Do NOT use the logo over a pattern.
Do NOT add a shadow, outline or distort the logo in any way.
Do NOT change the font, or the spacing between font and icon.

First-time Buyer Share by Generation
(Percent of Prospective Home Buyers)
Four Color Logo Reverse Versions
In terms of the type of home these prospective
home buyers are interested in, 42% would buy
Planning to Buy Home in Next 12 Months by Generation either a new or existing home, 40% are looking to
(Percent of Respondents)
buy an existing home, and 18% are looking only at
Most of the 22% of Millennials planning a home newly-built units.
purchase are first-time home buyers (77 percent).
NAHB FEB 2019
Among prospective Gen X and Boomer buyers,

Four Color Logo with tagline

Welcome to Centricity.

A company centered around you.

We are Centricity, (formerly Bonded Builders
Warranty Group and Bankers Warranty Group)
Tag Line for use with no tag
logo version a single-source service and protection partner.
We provide all of the products and services you
Tag Line for use with no tag logo version have counted on from Bonded Builders, plus an
expanded range of coverages and enhancements
to help you better serve your customers while
streamlining business processes.

Get in touch to learn how Centricity can
Simplified Non Gradient Version
help you sell more homes.
For embroidery use only

Linda Strickel
Regional Sales Manager for Central Texas
Greyscale Version lstrickel@centricity.com
DIRECT 800.749.0381 x4732
MOBILE 512-797-4500

Visit us at centricity.com.
CEN 11686 0617
Centricity Color Pallette
MARCH 2019 | GREATER SAN ANTONIO BUILDERS ASSOCIATION 13
hex #002c50 | pms 655
Minimum Clear Space – Thick part of C Mark width c=100 m=37 y=0 k=76
hex #8dc63f | pms 7488
c=50 m=0 y=100 k=0
hex #009bda | pms 298
c=70 m=28 y=0 k=0

hex #c2d7f1 | pms 2707
c=30 m=11 y=0 k=0
hex #00558b | pms 7692
c=100 m=69 y=19 k=8

Secondary | Accent Color
Minimum Size – No Tag
hex #dad7d6 | pms cool grey 3c
c=9 m=9 y=9 k=15
#3d3d3d | pms cool grey 11c
c=20 m=20 y=20 k=70
1 inch
#f49302 | pms 137
c=0 m=50 y=100 k=0
Minimum Size – WithTag

Centricity Brand Fonts:
Raleway Family
1.25 inch
Centricity Brand EMAIL Fonts:
Arial Family