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Generational Design Strategies Floor Plan & Design Considerations: for fun. Make space for wine storage, coffee
• Smaller homes with plenty of storage. centers, beverage coolers and, of course, a
Designs that Appeal to Both the Millennials don’t generally have a lot of money, great center island.
nor are they interested in accumulating • Pay attention to the great room. People want
Baby Boomer & Millennial Generations. “stuff,” and Boomers are looking to downsize. a space to relax and be themselves. Boomers
Millennials and Boomers alike highly value who’ve worked hard for years feel they’ve
Today, Baby Boomers and Millennials make experience, travel and creating memories. earned the right to have what they want in a
up the largest demographic in the nation. Over So, while smaller homes appeal to both home while Millennials were raised to feel they
the next decade, these two demographics are generations, they are not willing to compromise deserve it all! The Millennial buyer doesn’t want
expected to dominate the housing market as they space for the special treasures they’ve collected what everyone else has. They want to do it their
prepare to purchase new homes. You’ve heard along the way. way, to express their individuality and define the
the differences and the similarities of these two space to fit their personality. The Boomer buyer
gargantuan buying segments, but have you really • Focus on great kitchen space. If you’ve wants seating for family and friends while the
looked at any of the design specifics and visual ever hosted a party, you know that everyone Millennial may choose to position their workout
opportunities to help sell successfully to them? eventually gravitates to where the food and
equipment or bike near the TV or use alternative
By incorporating sensible design features, along drinks are! Boomers and Millennials seek out methods of seating. Design your great room to
with wow-factor solutions that pack a punch, you homes with fantastic kitchens optimized for serve many functions.
can effectively appeal to both target markets, entertaining. Both desire easy maintenance and
giving them exactly what they need based on their efficient use of space because neither wants to • Outdoor living is a premium. Whether large or
similarities and the lifestyle they strive to achieve. spend a lot of time cleaning with little time left small, these spaces can bring an additional
NAHB Summer Issue 55+ Housing NAHB Summer Issue 55+ Housing
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