Page 158 - Area III Parameter C
P. 158

students will               model and its      asynchronous                      Multimedia      business         week 7
                               be able to:                 variance           discussion                        resources
                                 1.  define B2C         B.  The Pricing                                        (PowerPoint
                                    Business;              Challenge          Interactive                      Presentation    Laboratory
                                 2.  discuss the        C.  The Fulfilment    Online class                     , video clips,   Exercise 3:
                                    fundamental            Challenge          discussion                           etc.)        Progress
                                    sales process ;     D.  The Payment                                                        Report and
                                 3.  explain the           Challenge          Informal/                        References     Monitoring of
                                    three               E.  B2C-Business      Creative                          (textbooks/   e-Commerce
                                    challenges in          and CRM            Learning                           eBooks)        Website
                                    establishing        F.  B2C Software
                                    B2C business;          Systems            Small Group                       Computer
                                    and                                       Discussion/                      unit/ laptop/
                                 4.  add features/                            Brainstorming                    tablet mobile
                                    improvements                                                                  phone
                                    on e-Commerce                             Collaborative
                                    Website                                   work
                                    (including B2C
                                    key factors).                             Online
                                                                              Quiz/Laboratory
                                                                              Exercise
                               After the completion   V. B2B Business         Synchronous          Online        Module       Online Quiz      On or before
                               of the chapter,          A.  The Process       and/or              Learning                       4. B2B         the end of
                               students will be able       model and its      asynchronous                      Multimedia      business         week 8
                               to:                         variants           discussion                        resources
                                 1.  define B2B         B.  B2B Software                                       (PowerPoint
                                    Business;              Systems            Interactive                      Presentation    Laboratory
                                 2.  identify the                             Online class                     , video clips,   Exercise 4:
                         8
                                    commonalities                             discussion                           etc.)        Progress
                                    of B2C and B2B                                                                             Report and
                                    businesses;                               Informal/                        References     Monitoring of
                                 3.  differentiate                            Creative                          (textbooks/   e-Commerce
                                    B2C and B2B                               Learning                           eBooks)        Website
                                    businesses; and
                                 4.  add features/                            Small Group                       Computer



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