Page 80 - Construction & Architecture Update JAN-FEB 2018
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DEVELOPER Rahul Shah, Sumer Group




                                                                            We are trying to focus on


                                                                        what are the market demands

                                                                         today and not just only what

                                                                                 we come out with







                                                                    How would you define your investing experience in
                                                                    your projects? What would be your piece of advice
                                                                    to investors looking at this market?
                                                                      Thus  far,  the  experience  has  been  good.  Though  there  has
                                                                    been occasional challenges and hindrances, we strongly believe
                                                                    that every problem has a solution. We at Sumer Group do not
                                                                    shy away from making mistakes however we make sure that we
                                                                    learn from our mistakes, for this is very important attitude to
                                                                    have while in the real estate business.
                                                                      My  advice  to  investors  looking  at  this  market  would  be  to
                                                                    be  patient  and  cautious  while  making  your  decisions.  Study
                                                                    the  developer,  market  in  depth  before  you  commit  to  any
                                                                    investment.  India’s  real estate sector has  faced momentous
                           RAHUL SHAH                               challenges  -  demand  concerns,  demonetization,  real  estate

                               CEO, Sumer Group                     regulations  and  supply  side  issues  -  over  the  past  few  years.
                                                                    India’s real estate sector is  going  through  a sea change with
                                                                    the  introduction  of  real  estate  regulations  (RERA)  and  GST
                                                                    implementation.  Demonetisation  has  also  been  disruptive  for
              Could  you  shed  us  some light on  SUMER  Group’s  the sector already facing a significant decline in demand. While
              success story so far?                                 these changes had a material impact on launches and demand,
               From a modest beginning in 1965, Sumer Group has grown  we expect transparency to improve materially going forward and
              into a leading name in the real estate space having presence in  believe that these reforms are good for the long run. This will
              Mumbai, Goa, Alibaugh and Pawana. We have delivered more  not only lead to higher consumer confidence but also weed out
              than 30Mn Sq. Ft. of residential and commercial space. We are  unorganized developers.
              an active player in the Slum Rehabilitation Scheme (SRA) space   It is only a matter of time that the good old days of real estate
              mainly in Chandivali, Mumbai. The success of the group needs to  will return which would only boost our economy further.
              be attributed to the entire team here and most importantly our
              customers who have repeatedly imposed trust on us in building  What  are  the  major  steps  being  taken  to  realize
              their  dream  homes.  The  company  believe  that  people  always  SUMER Group’s future plans?
              come before business and that good guys can finish first. Sumer   Sumer Group’s vision is to build landmarks where people can
              Group’s  success  motto  is  Always  deliver  what  you  promise.   build  the milestones  of  their lives. We want to  be preferred
              It is the integrity and honesty that the company trust on and  choice by customers seeking a better and healthier environment
              thus has been able to become one of the most trusted realty  for families. We believe in the principles of safer construction
              names today.                                          and good design, knowing that successful projects depend on
                Every Sumer project involves a highly skilled and experienced  their mastery and the application of best practices.
              team  of  Architects,  Site  Engineers,  Contractors,  Supervisors,    Off late we have been focusing our efforts into revamping our
              Chartered  Accountants  and  other  domain  experts.  Together,  team. We are in the process of strengthening our core teams. We
              they enable us to create spaces renowned for their modernity  are also looking to invest heavily into technology and leverage
              and premium standards.                                ideas  and  big  data  while  designing  our  products.  We  always
                 Sumer  Group  believes  in  teamwork,  innovation,  believe that people are our greatest assets. Efforts are also being
              professionalism, and long-term decision-making.       focused on training and development of our work force.


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