Page 71 - Cambridge IGCSE Business Studies

Exam-style case study

1 a Identify and explain two characteristics that have b The small business adviser has recommended
made Tabansi a successful entrepreneur. to Tabansi that he produces a business plan.
Consider the importance of the following
Characteristic 1:
elements of a business plan for Tabansi.
Explanation:
The business:
Characteristic 2:
The business opportunity:
Explanation:
The market:
[8]
Financial forecasts:
b The small business adviser told Tabansi that
[12]
‘he should set clear objectives for his business’.
Consider the following business objectives and 4 a Identify and explain two ways Tabansi might
decide which of these is the most important to increase his business’s added value.
Tabansi. Justify your answer.
Way 1:
Profi t:
Explanation:
Growth:
Way 2:
Survival:
Explanation:
Recommendation:
[8]
[12] 69
b There are several stakeholder groups who
2 a Identify and explain two benefi ts to Tabansi of will be interested in the success of Tabansi’s
being a sole trader. business. Why do you think the following
Benefi t 1: stakeholders will be interested in Tabansi’s
business? Justify your answer.
Explanation:
Lenders:
Benefi t 2:
Suppliers:
Explanation:
Customers:
[8]
Government:
b Do you think Tabansi should change his
[12]
business to a private limited company? Justify
your answer.
Total available marks 80
[12]

3 a New businesses such as Tabansi’s are at
greater risk of failure. Identify and explain two
reasons why new businesses fail.

Reason 1:
Explanation:

Reason 2:
Explanation:

[8]