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                                                                    5: Business objectives and stakeholder objectivess
                                                                                                6: Motiva
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                                                                                                                   er
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                 Questionnaire: Factors that motivate people at work
                  On a scale of 1 to 5, with 5 being very important
                  and 1 being not important, how would the following          Results of survey of five people
                  factors increase your motivation at work?
                                                                         A        B        C         D        E
                  Increased pay
                  Chance of promotion

                  Recognition by managers for a job well done
                  Option to work from home
                  Training to help improve job prospects

                  Longer holidays, better pensions, staff  discounts
                  Improved work environment – cleaner and safer
                  Option to work flexible hours

                  Bonus based on targets
                  Increased variety of tasks




                                               Benefits of a well-motivated workforce
                 KEY TERMS                                                                                                 73
                                               A well-motivated workforce will help a business to achieve its objectives. Well-


                 Labour productivity:  a measure   motivated workers will want to work efficiently and produce quality goods and
                 of the efficiency of workers by   services for customers. Motivated workers will increase labour productivity and this

                 calculating the output per worker.
                                               will help a business to reduce average costs and increase competitiveness. Workers
                 Absenteeism:  workers’ non-   who are motivated will enjoy going to work, are less likely to take days off – ensuring

                 attendance at work without    a low rate of absenteeism – or to leave the business. A lower labour turnover will
                 good reason.
                                               reduce recruitment costs. A well-motivated workforce is easier to manage and will
                 Labour turnover:  the rate at

                 which workers leave a business.  want to work with management to help improve the business. Th e main benefits to a
                                               business of having a well-motivated workforce are shown in Fig 6.2.

                                                                               Improved
                                                                              productivity

                 Recruitment costs:  see
                 Chapter 8, page 107.
                                                                 More                         Low rate of
                                                               competitive                   absenteeism
                                                                              Benefits of
                                                                               having a
                                                                             well‐motivated
                                                                               workforce




                                                                       Better           Low rate of
                                                                    quality goods         labour
                                                                    and services         turnover


                                                             Figure 6.2 The benefits to business of a well-motivated workforce.
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