Page 2 - THE BOOK DEMO

Preface / INTRODUCTION

Words can be informative, connotative and emotive.
Uttering a single “yes” can enact significant life
changes. Words used literally may inform you about
traffic accidents, when the ambulance steals Apple
wrist watches from the injured.

Do words need to have meaning to be aesthetic?
Does Art have to equal meaning + aesthetics?

Or can it only be aesthetic?

Is aesthetics all about framing – a reframing of the
common sense?
“This is not a Pipe”.

How can we destroy ethically?
When is destruction (a) creation?

Is a rebuilt piece a new piece?

At the close of a long Summer in Europe, a group of
young people came to Bergolo. The name invites a
rapid tongue and a smooth vocal finish. The town has
become a beacon for artists, as sculptures line the
pale, cobbled paths. Famous inhabitants – like the
20thCentury painter Gregorio Calvi di Bergolo –
cannot quite make up for the dwindling population.

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