Page 22 - Intellectual Capitail Management

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5.2.1 Assessing the Importance of Intellectual Capital

To understand the role and strategic importance of intellectual capital in any organization

therefore requires a clear understanding of the firm’s strategic direction and objectives.
5.2.2 Assessing the Strategic Value of Intellectual Capital

The relative importance or strategic value of intellectual capital can only be assessed in the
context of the existing organization. The questions to ask are: How important are our different

intellectual capital resources to achieving our overall value proposition? Or, how strong are our
existing resources and how can we utilize them more effectively? Independently assessing (a)

the importance of the different resources to delivery of your value proposition, and (b) your

resource strengths allows organizations to perform a gap analysis. This lets you understand

whether you are building the appropriate intellectual capital for your value proposition, or

whether you are under- or over-investing in certain areas.

This assessment is best done individually, either in interviews or by survey. Or it can be done in

a workshop setting.The easiest way to perform the assessment is to use the list of key resources

identified above, and then to add columns to assess the relative strengths and the importance of

these resources to delivering the current strategy.Conducting both assessments allows

organizations to highlight any gaps.

By : Enas Mekki Managing Intellectual & Human Capital